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Agency 398 2/20/25 Agency 398 2/20/25

Timothée Chalamet’s SNL Appearance Generates Buzz For The Oscars

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Agency 398 2/15/25 Agency 398 2/15/25

The Power of PR: How Willy Chavarria Merged Fashion, Identity, and Politics at Paris Fashion Week

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Agency 398 2/14/25 Agency 398 2/14/25

K-Beauty FACE-Off: TIRTIR vs. CLIO – Who’s Winning the PR Game for Shade Inclusivity?

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Khandra Gutierrez 12/14/24 Khandra Gutierrez 12/14/24

Charli D’Amelio’s PR Team Needs to Go Back to School and Learn PR again 

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Jonas Brings 12/13/24 Jonas Brings 12/13/24

Turning Customers into Advocates: How Personalization Drives PR Success

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Edward Hakobjanyan 12/13/24 Edward Hakobjanyan 12/13/24

Cirque du Soleil’s Kooza Returns to Santa Monica Pier After a 10-Year Hiatus 

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Dylan Atwater 12/11/24 Dylan Atwater 12/11/24

How Police Departments Should Connect with The Communities They Serve  

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Anthony Vasquez 12/8/24 Anthony Vasquez 12/8/24

The Rise in Crumbl Cookie’s Success Through TikTok Trends

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Arali Hernandez 12/3/24 Arali Hernandez 12/3/24

Crisis Management Must Work Fast with Social Media Around

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Madison Hayes 11/25/24 Madison Hayes 11/25/24

K-Pop Idols and Their Personas: Real or Fake?

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Valentina Calcaterra 11/23/24 Valentina Calcaterra 11/23/24

New MrBeast Challenge: 1000 Days Without Comment 

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Andrea Bonilla 11/10/24 Andrea Bonilla 11/10/24

How Beverage Collaborations Took Over Traditional Marketing Tactics

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Allen Cuevas 11/6/24 Allen Cuevas 11/6/24

The Expansion of the Uniqlo Brand 

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Rafeeq Rahim 11/6/24 Rafeeq Rahim 11/6/24

Why Public Relations is Crucial for Athletes: Building and Protecting Personal Brands 

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Pamela Garcia 11/1/24 Pamela Garcia 11/1/24

Itching For Independence: Musicians Ditch Labels 

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Ruby Durant 10/29/24 Ruby Durant 10/29/24

The Rise and Fall of Content Houses: PR Takeaways 

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Diego Cortez 10/11/24 Diego Cortez 10/11/24

Sabrina Left Quite an Impression  

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Cassidie Terry-Brown 10/8/24 Cassidie Terry-Brown 10/8/24

Balancing Branding and Storytelling: Blake Lively and It Ends With Us

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Matthew Kouyoumdjian 10/2/24 Matthew Kouyoumdjian 10/2/24

The Unspoken Power of PR: How It Leads to Artist Growth

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Julieta Flores Romero 9/26/24 Julieta Flores Romero 9/26/24

PR NEEDS BETTER PR: ETHICS ETHICS ETHICS 

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Agency 398

18111 Nordhoff St. MZ 210

Northridge CA. 91330